Yangon, Myanmar – 1 April 2026 — Daiichi Life Insurance Myanmar Ltd. today unveiled its new brand logo, marking the launch of its refreshed brand identity. The company also announced that it will adopt “Daiichi Life Myanmar” as its market brand name and will change its trade name to “Daiichi Life Insurance Myanmar Ltd.” effective on 1 April 2026.
The new logo, composed of four shades of blue, symbolizes an endless horizon, reflects diversity, and represents expanded possibilities for the future. This transformation marks a significant milestone as the company introduces its new brand direction, anchored in the idea of “Life Reimagined,” reflecting its commitment to moving forward with customers and empowering people to create joy and expand the possibilities of every life.
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Daw Zarchi Tin, CEO of Daiichi Life Myanmar, said: “Our refreshed brand reflects our belief in Life Reimagined. We believe life insurance should not only protect but also empower people to see new possibilities, pursue their aspirations with confidence, and move forward with peace of mind. We are here to support our customers in opening their future to endless possibilities.”
At the heart of this transformation is a strong focus on holistic wellbeing. Daiichi Life is committed to supporting not only financial security, but also the financial, mental, and physical wellbeing of its customers. Guided by its brand concept, “Live Life Beyond the Horizon,” the company brings Japanese foresight and long-term thinking to help customers make confident decisions for their future.
About Daiichi Life Myanmar
Daiichi Life Insurance Myanmar (“Daiichi Life”) is part of the Daiichi Life Group, a leading life insurance group from Japan. With over 120 years of experience, the Group has been providing long-term financial protection and life insurance solutions to customers and their families across nine countries.
Since obtaining its official operating license in 2019, Daiichi Life has been committed to delivering world-class life insurance services to the people of Myanmar. Guided by its “People First” philosophy, the company combines global expertise with strong local insights to create meaningful and lasting impact within the community.
Aligned with the Group’s purpose, “Partnering with you to build a brighter and more secure future,” Daiichi Life goes beyond providing financial protection. The company is dedicated to enhancing the overall quality of life by delivering peace of mind and supporting the holistic wellbeing of individuals and families, empowering them to reimagine their future.
Media Contact:
Communications Department
Daiichi Life Myanmar
Khai Deih Neam
Email: khai.deih.neam@daiichilife.com.mm
Phone: +95 9 978236119
Suu Nwe Htun
Email: suu.nwe.htun@daiichilife.com.mm
Phone: +95 9 421027175